New university · Meta lead ads · 2025 to 2026
Universal AI University: 6,186 verified leads at ₹168, with lead volume up 300% in 30 days
Universal AI University, a new university with no brand awareness, generated 6,186 verified leads at a cost per lead of ₹168 through Meta lead ads, with lead volume up 300% in the first 30 days.
6,186Total leads
₹168Cost per lead
300%Lead volume growth
30 daysTo reach scale
The challenge
A new university launch with zero brand awareness needed a lead pipeline from scratch, fast.
The result
Lead volume tripled within the first 30 days at a cost per lead of ₹168.
What we did
- Meta lead ads with high-volume creative testing
- Audience cohort expansion week on week
- Leads across multiple courses
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