Plus-size menswear · Meta Ads · Since 2020 · AOV ₹4,500
John Pride: Revenue from ₹2L to ₹40L for a niche menswear brand
John Pride, a plus-size menswear brand for men in 3XL and above, scaled revenue from ₹2L to ₹40L as Meta ad spend grew from ₹40K to ₹4L, while keeping an average order value of ₹4,500.
₹2L → ₹40LRevenue scaled
₹40K → ₹4LSpend growth
₹4,500AOV maintained
Since 2020Ongoing
The challenge
A niche product aimed at plus-size men in Tier 1 cities, with ROAS that swung with the season.
The result
Revenue grew twentyfold while average order value held at ₹4,500.
What we did
- Hero products identified through winning ads
- Retargeting loops for repeat buyers
- Advanced audience segmentation and a Tier 1 city focus
RelatedChannels and
Channels and
industry.
Free account audit
Want results like this?
Free account audit. We reply within 24 hours, and if we are not the right fit, we will say so.